^This exactly. Build and decorate as you like and do only what you enjoy. The rest will take care of itself. Quantity isn't everything.I would just enjoy the adventure and grow organically. Give out King Size candy bars until the number of tots grows to large. I would beef up your lighting and projection game so that anyone near you house will be drawn in like a moth to a flame. We have grown from about a dozen tots seven years ago to about fifty. I like where I am at because we have some down time between visits. Not everyone wants to be on television with lines around the block.
Yeah! Make signs like "TOTs welcome here!" and put them along the street and nearby intersections like what people do for garage sales.Put up a couple of signs at cross streets or busy areas that advertise our haunt - use arrows to point the way & put your address on it. Use chalk to write "WE HAVE CANDY" on the street in front of your house. Do this a day before Halloween & cars or people who walk by will see it. Put up some colored flyers at your local library & grocery stores - decorate the signs with pumpkins or ghosts & make them colorful so people spot them.