Hats off to LG, that's pretty cool. There's several pitfalls with this (no pun intended). The material you use for the floor has to be strong enough to support several people without any warping, I'm guessing they supported the floor with the framework that remained when the panels "fell" out. You could get pretty good video clarity using a white shower curtain liner but the other problem with using a projector is that you'll most likely need to get it about 10 feet beneath the floor to get the proper picture size.
Another problem would be keeping the floor spotless, if there's any debris or scuff marks on the clear floor it would ruin the effect.
Another problem would be keeping the floor spotless, if there's any debris or scuff marks on the clear floor it would ruin the effect.